Tamarama
2025
'Tamarama' was created as an editorial for stylist Oliver Hart, inspired by a simple but memorable sight: a 70s Ford Mustang parked in Tamarama, in Sydney’s Eastern Suburbs. That single detail was enough to shape the direction of the shoot, bringing together coastal light, street attitude and a sense of relaxed nostalgia. Set against the texture of Tamarama, the editorial showcased Oliver’s styling through pieces from Carhartt WIP, New Era and Clarks Wallabees, balancing workwear, sportswear and classic menswear references. The result was a coastal fashion story with character, built from a real location, a strong visual cue and styling that felt effortless but considered.
Creative Direction
Berto Macario
Client(s)
Oliver Hart
Production
AI





